Bor & piac reloaded

There has been a revolution in the field of vine marketing and consumption culture, and now – by our contribution – one of  he crafts’ basis, the journal Bor & Piac‘ has been renewed too.

„Just because it is for professionals it does not have to be visually flat“ – started the meeting the owner of the magazine.

 

 

 

The expectation towards the new image was not only to represent a modern trend with its freshness and dinamic mood, but to give countenance to the newspaper’s redesigned structure and to make it easlily undertstandable by using visual items.

 

The readers got the newborn periodical in their hands for the first time on the Budvar Wine festival.